Monday 7 May 2012

The Logistics of Distribution Answers

Extract here

1. Who decides on the  'play date'?
The distributor will enter into an agreement with the cinema to screen the film on certain 'play-dates'

2. What is the distributors responsibility?
to coordinate the transport of the film

3. Why is it imperative that films are delivered on time?

The showing of films in cinemas is a time-pressured activity. Cinemas spend their money publicising film play-dates and times in local papers or through published programmes. There's an imperative for the distributor to deliver the film on time.

4. About how much does a 35mm print cost?
£1,000

5. How are prints usually broken down?
prints are generally broken down for ease of handling into smaller reels, each lasting around 18-20 mins when run through a projector at 24 frames per second. So a feature print, in its physical form, will usually be 5 or 6 reels, stored and supplied in a single hard case, weighing in at 20-25kgs.

6. What are the disadvantages of using film prints?
35mm theatrical prints invariably suffer cumulative damage as they pass through different projectors, and the hands of various projectionists. There are also overheads incurred by the distributor for the storage of prints at the UK's central print warehouse in West London. For these reasons, each theatrical print has a finite lifespan. Distributor will invest in sufficient prints to provide optimum coverage through the first period of theatrical release, usually lasting up to 6 months. From this point on, many of the now used release prints will be destroyed, leaving only a small number to be used for second-run and repertory theatrical bookings through the remainder of the film's licenced period.
7. How was your case study film distributed? Digitally or 35 mm or a combination? Can you find out how many prints were developed?






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